Rubaisa Tabassum
Builds brands, solves real business problems, and leads Dexora with a strong focus on strategy, creative impact, and meaningful growth.
Dexora is a growth marketing agency helping startups and businesses grow through performance marketing, content marketing, lead generation, brand strategy, paid advertising and conversion optimization.
The thinking before the work. Positioning, research, brand architecture, and the brief that everything else hangs from.
The work people see. Visual identity, social presence, and content that makes the brand impossible to ignore on its best day.
The engine that compounds. SEM, email, and paid ads — orchestrated as a single funnel and measured against revenue.
Every founder we meet has the same complaint: the brand agency makes pretty decks, the performance agency burns the budget, and nobody owns the number that matters.
So we built Dexora. One team. One P&L. Strategy that frames the work, Impact that gets it noticed, Growth that turns it into revenue.
We're not for everyone. We're for the teams who've already tried the other way and want it done right.
Strategy, naming, identity systems, and the launch assets that turn a startup into a brand people repeat at dinner parties.
→Channels run like publications, not bulletin boards. Strategy, production, community, and reporting that ties back to revenue.
→SEM, email, and paid ads orchestrated as a single growth engine — measured against pipeline, not vanity or last-touch attribution.
→Google, Bing, Shopping, YouTube. Keyword strategy, bid management, landing page CRO, and full attribution wired back to your CRM.
Lifecycle flows, broadcasts, and segmentation across Klaviyo, HubSpot, Customer.io. Built for revenue, not open rates.
Meta, TikTok, LinkedIn, programmatic. Creative testing on a weekly cadence with a clear answer to "what's moving CAC."
Modern social media branding helps businesses build trust, improve visibility, attract the right customers, and grow with consistent content and strategy.
Learn how AI Overviews, GEO, AEO, and AI-first SEO help brands increase visibility across Google, ChatGPT, Gemini, and other AI search platforms.
Audit the brand, the funnel, and the data. Tell you honestly where the leak is — even if it's not where you wanted it to be.
Set the strategy, name the experiments, agree on the metric. One target. Written down. Not changed mid-quarter.
Ship work weekly across brand, social, and paid. Measure in days, not quarters. Kill what isn't moving the number.
Report against revenue every month. No "we got 3M impressions" decks. We tell you what we did, what worked, what we're killing.
Builds brands, solves real business problems, and leads Dexora with a strong focus on strategy, creative impact, and meaningful growth.
Designs performance systems, improves operations, and helps Dexora turn smarter strategy into measurable client growth.
"They rebuilt our brand and our paid funnel at the same time. Six months later we're spending the same and closing twice as much. Nobody else even pitched it that way."
"The social work finally feels like our brand instead of a stock template. And it's actually driving qualified traffic — not just likes."
"What I appreciate most: they kill experiments fast. No precious attachment to bad ideas. The weekly reports are blunt — and the work gets sharper because of it."
Tell us what you're working on. We'll come back within two business days with a point of view — not a pitch deck, not a slide-by-slide tour of our awards.